Using Behavior Science to Create Lasting Wealth

Financial Planning and strategic advisory for ABA Business Owners and BCBAs

We integrate financial strategy, business advisory, and behavioral science to help you build wealth with clarity, structure, and psychological alignment.

Trusted by innovators in the behavioral space

Our Pillars of Success

Building wealth is behavioral.

Information is abundant. Discipline is rare.

Wealth is built through:

  • Daily habits

  • Repeatable systems

  • Emotional control

Most financial strategies fail because they ignore human behavior.

We design strategies around how you think, how you take risk, and how you make decisions — integrating your psychology directly into your financial and business plan.

Our approach is built on three pillars:

Our Services

How we help you build wealth.

Financial Planning

Comprehensive planning for BCBAs and ABA business owners seeking clarity and direction.

A disciplined financial framework built around your goals and money psychology.

Business Coaching

Strategic advisory for founder-led ABA businesses.

Your business is your primary wealth engine. It should be built and managed accordingly.

Sell-Side Advisory

Strategic preparation for ABA owners considering a transaction.

We guide you from preparation to close — with experience and clarity

Whether you’re planning your future, building better financial habits, or preparing for a business exit, our services are designed to make wealth simple and sustainable. Explore the full range of ways we can help you.

What Makes Us Different

Built by an ABA Operator.

Behavioral Wealth & Finance™ was founded by Brett Blevins, a BCBA and entrepreneur who has built and exited multiple 8-figure ABA companies. He understands the revenue model, operational pressure, acquisition landscape, and emotional realities of ownership. This is not generic financial advice. It is strategic guidance built from experience inside the ABA industry.

Assess

Clarify goals, financial position, and behavioral profile

Design

Build a strategy aligned with your objectives and psychology

Implement

Execute across investments and business decisions

Refine

Adjust as markets, business, and life evolve

Testimonials

Hear from clients we've helped.

I found Brett through an article about the collaboration between mental health and behavior analysis — how both disciplines can come together to serve individuals. I reached out personally, and he was immediately willing to get on a call and walk me through ideas on starting a business and making the leap from employee to entrepreneur. We talked through how I could build a service that adds real value to the community, and he was honest that entrepreneurship is a continual grind. Being able to talk with someone who has actually built something — a successful team, a culture that bought into a mission — was incredibly helpful. I took the risk. I’ve never looked back. Thanks to Brett’s guidance, Crimson is where it is today.

Ryan

ABA Business Owner | Utah

Brett’s guidance was critical to me opening my own practice. He was with me every step of the way. I had always wanted to go out on my own, but the process felt daunting — like there were too many moving parts to manage alone. Having a subject matter expert in my corner removed so much of that stress and made what felt overwhelming actually feel manageable. For anyone thinking about owning their own practice in this industry, I would absolutely recommend Brett. His knowledge of ABA and the business side is unmatched, and the level of support he provides is unlike anything I’ve experienced.

Audrey

ABA Practice Owner | Nevada

I’ve built and scaled businesses across multiple industries, so I know what good counsel looks like — and Brett is the real deal. What I needed wasn’t a generalist business coach. I needed someone with deep insider knowledge of the ABA space, and Brett brought exactly that. He helped me understand the landscape, navigate how ABA businesses are valued and operated, and think through strategy at a level that only someone who has actually built and exited in this industry can provide. If you’re a seasoned operator looking to move into or scale within behavioral health, Brett is the person you want in your corner.

Kris

Exited ABA Founder | California

I started working with Brett from day one — before I had a single clinic, a single employee, or a single contract. He helped me build the entire strategy: from business structure and payor credentialing to clinical operations and growth planning. What sets Brett apart is that he’s been in the trenches and actually done what he’s advising. He didn’t just give me a framework — he helped me think through every decision as a true partner. Today I run multiple sites across Maryland and Pennsylvania, and I genuinely don’t think I would have gotten here without his guidance early on. If you’re starting an ABA business, start with Brett.

Sim

Multi-Site ABA Owner | Maryland

Our Resources

Our free featured resources.

Fresh thinking and real-world tools to help you scale smarter, faster, and with more clarity.

Investment Planner Template

Helping you outline goals, track performance, and stay aligned with your long-term strategy.

Net Worth Tracker

Easily track assets, liabilities, and progress toward your wealth goals—all in one place.

The Behavior of Wealth

A practical guide to understanding the psychology of money and building habits that lead to lasting wealth.

Our FAQ

Commonly asked questions.

We know financial planning can feel overwhelming, and clients often have the same questions. Here’s a quick guide to help you understand how we work, what we offer, and how our behavior-driven approach can help you build lasting wealth.

What makes Behavioral Wealth & Finance™ different from other financial advisors?

We combine traditional financial planning with behavior science, helping you build systems and habits that make your wealth sustainable—not just a plan that sits on paper.

We primarily help high earners, business owners, and professionals looking to simplify their finances, build sustainable wealth habits, and plan for long-term success.

No. While many clients are established professionals or business owners, our focus is on creating clarity and systems for anyone ready to take control of their finances.

We provide regular check-ins, accountability, and behavior-driven strategies that help you follow through on your financial plan and make confident decisions.

Absolutely. Our sell-side advisory services guide owners through scaling, preparing for sale, and executing an intentional exit, protecting the value they’ve created.

While results vary, clients consistently report greater clarity, confidence, and consistency in their financial decisions—leading to more sustainable wealth over time.

Yes. We provide downloadable tools, templates, and educational resources designed to make wealth-building easier and help you adopt habits that last.

Get Started

Ready to Strategize your next move?

Let’s talk about your next milestone—and how to reach it